Local Search Masters (LSM) Discusses Search Engine Marketing at MTSU Don Roy, Ph.D. is a Professor at Middle Tennessee State University who works in their Department of Management and Marketing as well as their Business School, the Jennings A. Jones College of Business. One of the classes Professor Roy is teaching this semester is ‘Applied Promotional Strategy,’ […]
Local Search Masters Wins Google Contest
LSM Wins Google Competition Last month, Local Search Masters (LSM) was declared a winner of Google Partners’ Movie Night Competition. A friendly contest between online marketers, the competition required participants to complete a series of objectives, such as achieving designated new revenue targets over the course of Q3 and Q4 of 2014. As part of the […]
Google Dresses Up for the Holidays
Have you gotten around to putting up your Christmas tree yet? Or strung the lights around your house that sync up to the Frozen soundtrack? Well, get ready to pull out those boxes of ornaments and dust off your best ugly holiday sweater, because Google has already put up its tree, Menorah and Kinara to ring in […]
Breakfast with Google, Google AdWords Solutions
On December 9th Local Search Masters co-hosted an exclusive Google breakfast. Attended by clients, local partners and media contacts, the event focused on how to use Google’s latest products and services to grow your business. The presentation, conducted by Google Partners Agency Development Manager, Vanessa Conceicao, focused on dynamic phone tracking, remarketing (also known as […]
Could Mobile Search Outrank Desktop By Next Year?
According to at least one report, the days of mobile search being overshadowed by desktop users may be coming to an end. The digital research firm eMarketer projects that the majority of U.S. search ad spending will be directed toward mobile platforms — smartphones and tablets — for the first time in history. The percentage […]
LSM Celebrates 8th Anniversary on Talkapolis
Local Search Masters was recently featured as one of Nashville’s Best on Talkapolis! President and CEO Trevor Emerson sat down with Monica Selby to talk about LSM’s growth in the last eight years from a two-man operation to a national business.
Local Search Minute 10/10: Who Has the Best Voice Search?
Jackson Martin keeps you up to date with all the latest in search news. This week, we figure out who has the best voice search, Reddit joins Google News, and Red Bull owes you money.
Local Search Minute 10/3: Say Hello to Penguin, Goodbye to Yahoo Directory
Jackson Martin keeps you up to date with all the latest in search news. This week, Google announces big changes to Pen, Yahoo says goodbye to an old friend, and LSM is visiting Pubcon!
Local Search Minute 9/19: iPhone 6 & March of the Penguin
Jackson Martin keeps you up to date with everything that’s happening in the world of search. This week, Google announces new Penguin updates, Yelp wins a major legal battle, and America is lining up for the iPhone 6.
Using LinkedIn To Support Franchise Lead Generation Efforts: IFA WednesdayWise Webinar Series
Hosted by industry professionals and the International Franchise Association, WednesdayWise Webinars is a monthly series of informative, interactive seminars that helps franchises run their businesses better. This month’s session was presented by Matthew Job of Local Search Masters and focused on strategies that franchise systems can apply on LinkedIn to improve their ability to 1) generate more franchise leads and […]