TITLE Boxing Club is the first and only fitness club dedicated to giving people the most empowering boxing workout of their lives. The first club opened in 2008; and the brand now has more than 160 locations in 22 states and three countries.
Franchise - Fitness
Generate more organic leads
The Objective: Maximize New Technology
Google My Business updated their listing platform, allowing businesses to highlight their products and services directly on their listing. LSM wanted TITLE Boxing Club to capitalize on this new feature.
LSM worked with TITLE Boxing Club to develop a 'First Class Free' promotion and recruited 55 locations to participate.
Google My Business Updates
LSM used Google's new 'posting' feature to promote the offer on clubs' Google My Business' listings.
Users that clicked on the offer were directed the 'first-class-free' part of TITLE's website.
Hear From The Client
"We are very pleased with the professionalism and knowledge of the LSM staff. It is great to see our club at the top of the Google search results for the first time ever! We are very impressed with LSM’s constant attention, fantastic ideas and extreme organization."
Franchisee , TITLE Boxing Club - Ardsley
"This was my first foray into owning a business and I needed help with marketing - I was clueless! My account manager, has shown tremendous patience and understanding throughout the process and I have never feel like I'm taking to a sales person. She has given me her honest opinion on many occasions, which I found refreshing, even if it meant downsizing from the current plan. Her knowledge and work ethic shines through whenever we discuss how to maximize our marketing efforts. She has even extended herself to help me with projects outside her job description. When I started the business I was advised to surround myself with a strong team of reliable, smart people. I am thrilled to have LSM part of that team."
Multi-Unit Owner , Title Boxing Club - Nashua, Concord, Manchester
“LSM is a team of experts who thrive at creating growth for franchise units. They work hard to maintain our brand standards, while also being flexible with their methods to localize ads with franchisees. They present ideas to us to keep us ahead of trends and go to great lengths to help grow the profitability of our franchisees. They are good people, get great results and we love working with them!”
Vice President of Marketing, TITLE Boxing Club
leads originating from Google My Business listings
in membership revenue originating from Google My Business listings