Tennessee Orthopedic Alliance [TOA] is an orthopedic surgery group with 20 locations and 50+ physicians throughout Middle TN. Their physicians offer a wide range of specialities, such as foot, ankle, hand, wrist, elbow, hip, spine, general orthopedics, and sports medicine.
Industry
Doctor – Multi-Location
Challenge
Organic lead volume
Location
20 locations
The Objective: Increase Lead Volume
TOA needed their website to generate more leads for their 20 locations in Middle TN.
The Solution
Services Content
LSM added evergreen content onto TOA’s speciality pages (i.e. spine center, physical therapy, joint replacement center).
Location Content
LSM optimized each location’s microsite for local search, adding keyword-optimized content about their services, physicians, and service areas.
Local Listing Optimization
LSM built and claimed Google My Business listings for each location as well as for each TOA physician.
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Awards
We’re good at what we do, but don’t just take our word for it. From web design to national advertising campaigns, our team is passionate about the work that we do, and we have been recognized as leaders in the industry for it. See our recent awards and recognitions.
