Client Success Stories
Read real challenges LSM has overcome for our clients, and hear what
they have to say about their experience.
Awards
We’re good at what we do, but don’t just take our word for it. From web design to national advertising campaigns, our team is passionate about the work that we do, and we have been recognized as leaders in the industry for it. See our recent awards and recognitions.
Solidcore is a corporate owned and operated multi-unit fitness brand offering high intensity strength training classes at 91 studios across the US. During a period of expansion, Solidcore needed a digital landscape that was able to scale with them. LSM stepped in to audit & optimize their current website, user experience, content and local listings for organic performance. In preparation for a June 2022 branding refresh, LSM also created an SEO checklist of priority optimizations to be implemented on their new website pre- and post-launch.
What LSM Achieved
43%
Increase in classes booked online
25%
Increase in online purchases
67%
Increase in new visitors
Massage Envy is the largest chain of franchised massage spas in the United States. The brand has over 1,100 franchised locations and employs 25,000 massage therapists across 49 states. Due to unprecedented times stemming from the COVID-19 pandemic, the Los Angeles region was in need of new massage therapists, making it difficult for clinics to meet the demand of their services.
What LSM Achieved
56%
Decrease in Cost/Applicant
15%
Decrease in Cost/Hire
4
Confirmed New Hires
With a high concentration of EWCs in New Jersey, to help maximize budget efficiencies for franchisee dollars and drive consistent messaging to the New Jersey guest, LSM launched a robust regional digital marketing campaign in January 2021 with the goal to generate online reservations and in center traffic. With a regional campaign, franchisees are able to run multiple promotions simultaneously throughout the year, while maintaining a consistent monthly budget.
What LSM Achieved
36%
Increase in new guest counts
48%
Increase in new guest revenue
30%
Increase in new guest counts
Increase the number of leads received during an annual, limited-time promotion: a ‘Free 3-Visit Pass’ to non members. By doing so, the Y is able to get more potential members into their wellness centers for a chance to experience all they have to offer, and ideally, become full-time members.
What LSM Achieved
6%
Increase in daily leads received YoY
29%
Decrease in cost-per-lead YoY
14%
Increase in clicks received YoY
Massage Envy needed to generate more brand awareness and more appointments related to their customized spa services such as facials, foot scrubs and aromatherapy
What LSM Achieved
67%
increase in click-to-call appointments
11%
increase in appointment request form submissions
34%
increase in new organic session
Google My Business updated their listing platform, allowing businesses to highlight their products and services directly on their listing. LSM wanted TITLE Boxing Club to capitalize on this new feature.
What LSM Achieved
615
leads originating from Google My Business listings
$20,500
in membership revenue originating from Google My Business listings
$0
in ad spend