Client Success Stories

Read real challenges LSM has overcome for our clients, and hear what
they have to say about their experience.

Awards

We’re good at what we do, but don’t just take our word for it. From web design to national advertising campaigns, our team is passionate about the work that we do, and we have been recognized as leaders in the industry for it. See our recent awards and recognitions.

Massage Envy is the largest chain of franchised massage spas in the United States. The brand has over 1,100 franchised locations and employs 25,000 massage therapists across 49 states. Due to unprecedented times stemming from the COVID-19 pandemic, the Los Angeles region was in need of new massage therapists, making it difficult for clinics to meet the demand of their services.

What LSM Achieved

56%

Decrease in Cost/Applicant

15%

Decrease in Cost/Hire

4

Confirmed New Hires

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With a high concentration of EWCs in New Jersey, to help maximize budget efficiencies for franchisee dollars and drive consistent messaging to the New Jersey guest, LSM launched a robust regional digital marketing campaign in January 2021 with the goal to generate online reservations and in center traffic. With a regional campaign, franchisees are able to run multiple promotions simultaneously throughout the year, while maintaining a consistent monthly budget.

What LSM Achieved

36%

Increase in new guest counts

48%

Increase in new guest revenue 

30%

Increase in new guest counts

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Increase the number of leads received during an annual, limited-time promotion: a ‘Free 3-Visit Pass’ to non members. By doing so, the Y is able to get more potential members into their wellness centers for a chance to experience all they have to offer, and ideally, become full-time members.

What LSM Achieved

6%

Increase in daily leads received YoY

29%

Decrease in cost-per-lead YoY

14%

Increase in clicks received YoY

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Massage Envy needed to generate more brand awareness and more appointments related to their customized spa services such as facials, foot scrubs and aromatherapy

What LSM Achieved

67%

increase in click-to-call appointments

11%

increase in appointment request form submissions

34%

increase in new organic session

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Google My Business updated their listing platform, allowing businesses to highlight their products and services directly on their listing. LSM wanted TITLE Boxing Club to capitalize on this new feature.

What LSM Achieved

615

leads originating from Google My Business listings

$20,500

in membership revenue originating from Google My Business listings

$0

in ad spend

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Heartland conducts a quarterly, non-branded campaign that promotes Invisalign® therapy services at its supported dental offices. They contracted LSM to improve campaign results.

What LSM Achieved

4.6x

increase in leads

56%

decrease in cost-per-lead

100%

customer satisfaction rate

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